Finding great volunteers is hard enough but retaining them can be even more difficult. Your mission will initially draw volunteers in — there’s something about it that they want to be a part of. However, the challenge is, how do you keep volunteers engaged and committed to that same mission after weeks, months, and years of volunteering? With Kristen Kraklow, the Volunteer Engagement and Experience Manager at the Oregon Museum of Science & Industry (OMSI), we explored why and how re-amplifying your mission can make all the difference in volunteer retention.
Together, we explored:
- Top challenges facing volunteer retention
- The art of utilizing your mission for volunteer recruitment, training, and retention
- The importance of communicating your mission to volunteers
- Connecting the dots between mission and volunteer commitment